Sales Training

Sales. The Harcourts Way

Sales. The Harcourts Way. is much more than a training program; it's a professional development package for those getting started in real estate sales.

Discover how Harcourts agents dominate their marketplace by investing in five key areas:

  • Consultative Real Estate
  • Lead Generation
  • Listing Property
  • Client Service
  • Harcourts Products & Services

About the Program

Who: Emerging Sales Consultants wanting the best start at attaining a lifetime of success.

Level: Foundational

Duration: 3 months (total)

Cost: Contact your local Academy team for pricing

Where: Blended Delivery Online + Classroom program

Program Overview

Focused on lifting performance, Sales. The Harcourts Way. is purpose-built to provide emerging sales consultants with the mindset, skillset, structure and needed to be successful in the real estate industry.

Program Structure

The full program is a blended offering consisting of foundational online modules, classroom-based application and practice, and structured support to maintain accountability and designed to accelerate learning and development.

Part 1 - Foundational Online Modules

Online modules covering key real estate concepts. Designed for use on-demand; the online modules can be accessed at any time in Academy Online.

Modules Available:

  • Consultative Real Estate
  • Lead Generation*
  • Listing Property
  • Marketing Property

30-60 min (each) | Online & On-Demand

Part 2 - In-class Application & Practice

Facilitated in the Academy classroom, over two-days we take an in-depth look at lead generation and listing property the Harcourts way. Attendees leave with a 90-Day plan.

Content Covered:

  • Communicating effectively with clients
  • Establishing and building rapport
  • Prospecting through activity-based prospecting methods
  • Harcourts Listing System tools & resources
  • Comparative market analysis and factors that impact on property value • Handling client questions or objections

Part 3 - Structured Support

Three support sessions spanned over a 90 day period following the 2-days in-class. Sessions are tailored to meet the needs of the group and are an opportunity to check-in at key points to maintain focus, accountability and momentum.

Content Covered:

  • Check-in on KPIs set in 90 Day Plan
  • Shared learnings, wins and challenges
  • Tailored learning/coaching content (specific to the group) • Accountability homework tasks

2 days in-class run monthly